Joe Mansueto
Joe Mansueto
Morningstar

 
Joe Mansueto founded Morningstar in 1984. He has served as chairman since the company’s inception, and as chief executive officer from inception to 1996 and from 2000 to present.

Mansueto received the 2007 Skip Viragh Award, sponsored by Rydex Investments and Financial Advisor magazine, which recognizes new and innovative services that positively impact the financial advisor community. Mansueto also received the 2007 Visionary Award and was one of 10 winners of the 2007 Chicago Innovation Award, sponsored by the Chicago Sun-Times and Kuczmarski & Associates. In November 2007 SmartMoney magazine recognized Mansueto in the “SmartMoney Power 30,” its annual list of the top 30 most powerful forces in business and finance. He received the Distinguished Entrepreneurial Alumnus Award from the University of Chicago Graduate School of Business in 2000. In 1993, he was given the KPMG Peat Marwick High Tech Entrepreneur of the Year Award, and in 1992 won the Rosenthal Award for Excellence in Investment Research from the University of Chicago.

Before founding Morningstar, Mansueto was a securities analyst at Harris Associates. He holds a bachelor’s degree in business administration from the University of Chicago and a master’s degree in business administration from the University of Chicago Graduate School of Business.

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QYou have a classic background for being in the investment world.

A Yes, in some ways. I went to the University of Chicago business school, where you'd think I developed my passion for investing. I did take a class on investing, but it really didn't click for me. The U of C's business school is all about efficient markets and the message is "you can't beat the market." So I didn't get excited about investing at that point.

QBut you did have entrepreneurial genes?

A I have that tendency. During college I sold soda from my dorm room. I also sold Christmas trees.

QSo from Christmas trees to investing?

A I didn't get excited about investing until I read about Warren Buffett in the late '70s, early '80s. At the time he was a pretty obscure figure. But once I read his investment philosophy based on "economic moats," something clicked. He demonstrated a way to invest that was ethical, fun, and made sense. I wanted to combine an entrepreneurial venture with a passion for investing, and that led me to Morningstar.

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